01 March 2012

Utterly

Between work, postgrad, and teaching part-time,
I give a lot of presentations.

Five,
Sometimes twice.
Every month.

After a while, you notice patterns.

What works.
What loses attention.
What weakens your message.

And one thing became clear.

Most people talk too much
to say too little.

Not because they lack ideas.

Because they hide them
behind unnecessary words.

You have heard them.

Actually.
Basically.
Literally.
Very.
Totally.
Really.

Words that sound useful.

But add nothing.

We use them to sound polished.
We use them to sound intelligent.
We use them to buy time.

They do none of those things.

They dilute.

“Very important” is weaker than “important.”
“Basically the plan is” is weaker than “the plan is.”
“I literally think” is weaker than “I think.”

Strong communicators do not decorate ideas.

They deliver them.

Every word should earn its place.

If it does not add clarity,
it adds noise.

If it does not strengthen the message,
it weakens it.

Professionals respect their audience’s time.

They do not bury meaning.
They sharpen it.

They cut excess.
They remove filler.
They speak with intention.

Because clarity is credibility.

And precision is power.

Once you let go of pointless words,
your message becomes stronger.

Your confidence becomes clearer.
Your thinking becomes sharper.

Not louder.

Just better.

Say less.

Mean more.